If you are someone from the Media industry or an Agency helping Brands with their ad, this webinar is for you.
We’ll talk about
- Comparing the Actual vs Planned in an Campaign
- Competitor Comparison
- Media Mix Modelling
- Metrics evaluated across Agency, Client, Brand
- Evaluating Genre/Channel Performance
You will learn
- Different ways to explore insights using Power BI
- Various dashboards you would use to analyze the ad/program performance
- How to enable you clients realize better ROI and gain over the competition
Brand manager, Media buyer, Campaign manager, Power BI Developer, Consultant, or anyone who is a stakeholder of the Media Industry.